A brand and graphic design studio for service-purpose brands that want people to choose them again and again

If you’re feeling that your brand isn’t reflecting your current business goals, or you’re struggling to stand out in a crowded market, you’re likely ready for us to work together on building a stronger brand. Branding is a long-term investment that drives growth, builds trust, and attracts the right clients.

I have been incredibly blessed to have worked with 40+ brands over the last decade with businesses across various industries, including startups, established companies, and entrepreneurs who are looking for an elevated brand identity. Whether you’re rebranding or building from scratch, I tailor my approach to fit your unique needs.

By the end of our work together, you’ll have a brand that truly resonates with your ideal clients. You’ll feel excited and confident about your brand identity, knowing it stands out and sets you apart from the competition. Plus, you’ll have everything you need to take your brand and grow it confidently.

I take the time to understand your business, tailoring strategies and designs that align with your specific goals, audience, and values. The final output also reflects that same care and high-end quality that you would get from a large design agency without the large overheads and a one-on-one direct access to me from the start to finish.

Our branding process consists of six phases:

1. Brand Discovery
   We’ll start things off with a chat to get on the same page and understand what makes your brand tick. This is where we’ll talk about your goals, target audience, and values so we can create a shared vision from the very beginning. It’s all about setting the tone for a smooth branding process.
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2. Brand Strategy
   Next, we’ll dive into your brand strategy. This could mean filling out a simple brand-thinking questionnaire or having an interactive one-on-one workshop. Together, we’ll figure out your brand’s positioning, tone of voice, and messaging to build a solid foundation that shapes everything we do next.
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3. Brand Research & Creative Direction
   Now it’s time to dig a bit deeper. We’ll research your audience and check out your competition to see where your brand can stand out. From there, we’ll put together a bespoke moodboard to map out a creative direction that hits the mark with your target audience.
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4. Brand Identity
   The fun begins! We’ll design a visual identity that shows off your brand’s personality, including your logo, colour palette, and typography. Every piece is thoughtfully crafted to give your brand a strong, cohesive look across all touchpoints.
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5. ‍Brand Handover
   Once everything’s ready to go, we’ll deliver all your final brand assets, along with a handy brand guidelines document. This includes everything you’ll need to keep your brand consistent across the board. We’ll wrap things up with the final payment to complete the package.
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6. Brand Implementation (via Design VIP Day)
   With your brand identity sorted, it’s time to bring it to life. We’ll help you roll out your new branding across your website, social media, and other key touchpoints. This makes your brand look polished, recognisable, and consistent wherever people interact with it.

At each milestone, you'll have the opportunity for sign-off before we move to the next phase. This ensures your involvement throughout the process and keeps us aligned. Once you've provided final sign-off for our last phase, I'll request the remaining payment before delivering the final design files and brand guidelines document.

I've been in the design industry for over 10+ years, completing a degree in Design with Honours (in both New Zealand and a stint in London). Following that, I gained over 6 years of experience at award-winning brand and digital agencies before founding Wonder Studio. I've had the privilege of working with 40+ brands, spanning various industries both locally and internationally.

At Wonder Studio, I run a one-person design agency, which means you'll work directly with me. This setup allows for greater flexibility that fits your needs, one-on-one interaction, and competitive pricing without the overhead costs of larger agencies.